Grow your website with SEO

Thousands of people are searching for exactly what you sell. Right now they're finding someone else, not because your offer is worse, but because no one can find your site.

Let's fix that!

Who are we?

Let's be clear about one thing: we are not an agency. We're two guys who are skilled at SEO and content writing, and we help websites scale search traffic and put you in front of your customers.

I'm Eli, and then there's my buddy Luis. He helps out when I need a hand. He's a fantastic writer and understands what it takes to create the best content on the web.

Eli McGarvie, founder of Astutely and SEO strategist

Eli McGarvie

Almost a decade in the SEO trenches across marketplaces, recruiting platforms, dev communities, and media sites.

Luis Minvielle, content lead at Astutely and former music journalist

Luis Minvielle

Career writer and former music journalist with bylines in CNN, the World Economic Forum, and Condé Nast.

"We treat every site we work on like it's our own."

Why trust us?

I guess anyone can just make up whatever they want, right? So we asked a few past clients to share their experience, so you're not only hearing it from us.

"Our blog had been a strong resource for developers for quite a while, but Eli unlocked its full potential. He understood our vision, took charge of the content strategy, and gradually, the rankings improved."

Clemens Bauer
Clemens Bauer
VP Marketing · WeAreDevelopers

"Eli helped us scale our content production. He and his team created over 200 pages which significantly grew our organic traffic within a few months. The results were immediate and kept compounding."

Andrew Stetsenko
Andrew Stetsenko
Founder · Relocate.me

"Three months in and we're already past most of the benchmarks we set early on. The team also sat with our developers and dug out technical issues most SEOs wouldn't bother with."

Marko Balažic
Marko Balažic
Product lead · Shape

"We brought Eli on to help automate our content and publishing processes. He was easily one of the most competent people on that team, and the systems he built freed the rest of us to focus on higher-impact work."

Mike Mendoza
Mike Mendoza
Partner · Independent Media

"Eli ran our editorial site at Honeypot which had around 50,000 monthly organic visitors. He planned, wrote, and executed all the content and turned the site into one of the main acquisition sources for both b2b and b2c. I would definitely work with him again."

Emma Tracey
Emma Tracey
Founder · CultRepo & Moat

"We hired Eli to implement a working SEO strategy for one of our venture projects. It turned out phenomenal. Continuously growing traffic, profound expertise, and also entrepreneurial ideas. We will certainly ask for advice for further projects."

Jakob S.
Managing Director · Aquileia Partners

Results

You probably want proof that we can do what we say. Here's one of our recent projects.

From 0 to 30,000 unique visitors a month in less than 5 months.

This client was launching a real estate marketplace. They brought us on to scale their growth and manage content. Their goal was to get 12,000 visitors a month in half a year. With our strategy we got them 30,000 in 5 months.

Analytics performance: 85.3K views and 29.7K unique visitors per month, climbing over June–July 2026

We know how to take a small website and grow it into a profitable asset.

We can do this for your site in a matter of months.

You can read about how we did it, plus more case studies, here →

Here's what we do.

There's a lot to SEO, but it comes down to three things that feed into each other:

Content

We create pages and blogs for your website to target the keywords in your niche.

Technical fixes

We make sure your website follows best practices for AI and Google search.

Backlinks

We create reports and whitepapers to capture industry and media interest in your product or service.

Ready to grow?

Send us your site and tell us what you're after. We'll come back with an honest read on what's holding it back and what we'd do about it.

Get in touch →